The Seattle Times

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Andrew Burton / Getty Images

Tuesday, July 8, 2014

Crumbs cupcake shop shows dangers of focusing on single product

NEW YORK, NY - JULY 08: A Crumbs Bake Shop sits empty after it was announced Crumbs is closing all its stores on July 8, 2014 in New York City. Crumbs has closed all of its locations after low sales, a reported a loss of $18.2 million last year, and after being de-listed by Nasdaq last week. Crumbs opened in 2003 in New York City and had 65 locations as of April, 2014. (Photo by Andrew Burton/Getty Images) -- 500919199