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Originally published June 23, 2011 at 7:30 PM | Page modified June 23, 2011 at 10:57 PM

CenturyLink extends stadium naming-rights deal

There's a new name for the home stadium of the Seahawks and Sounders FC. And that name won't be changing again any time soon.

Seattle Times staff reporter

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There's a new name for the home stadium of the Seahawks and Sounders FC. And that name won't be changing again any time soon.

That was made clear when Thursday's introduction of the new logo for CenturyLink Field included an announcement that the sponsorship arrangement has been extended an additional five years, to August 2019.

Qwest originally purchased naming rights for Seahawks Stadium in 2004. The 10-year deal, which was part of the merger between CenturyLink and Qwest earlier this year, ran to 2014 but included an option to extend the naming-rights agreement by five years.

The new logo incorporates the green that is part of CenturyLink's logo and the MLS Sounders, the blue of the Seahawks, and the arc that is a signature part of the stadium's design.

Signage around the stadium will be replaced, and the re-branding with the new logo is estimated to be completed by mid-August, according to Peter McLoughlin, president and CEO of the Seahawks and Sounders.

As for the nickname that has been bandied about, referring to the stadium as the Clink? Brian Stading, CenturyLink's Northwest Regional president, has heard it, and said the fact that fans have debated a nickname shows the level of enthusiasm and commitment of the fan base.

"We just appreciate the passion," he said.

Danny O'Neil: 206-464-2364 or doneil@seattletimes.com

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